The PoweredbySpritz™ program
Traditional reading involves publishing text in lines and moving your eyes sequentially from word to word. For each word, the eye seeks a certain point within the word, which we call the “Optimal Recognition Point™” or ORP™. After your eyes find the ORP™, your brain starts to process the meaning of the word that you’re viewing. With each new word, your eyes move, called a “saccade”, and then your eyes seek out the ORP™ for that word. Once the ORP™ is found, processing the word for meaning and context occurs and your eyes move to the next word. When your eyes encounter punctuation within and between sentences, your brain is prompted to assemble all of the words that you have read and processes them into a coherent thought.
Spritzing™ presents reading content with the ORP™ located at the specific place where you’re already looking, allowing you to read without having to move your eyes. With this approach, reading becomes more efficient because spritzing™ increases the time your brain spends processing content without having to waste time searching for the next word’s ORP™. Spritzing™ also enhances reading on small screens. Because the human eye can focus on about 13 characters at a time, spritzing™ requires only 13 characters’ worth of space inside our redicle™. Websites that have had their content rendered for reading with Spritz are considered to be spritzable™.
With these tools in hand, developers can implement their own powerful Spritz interfaces and track user interaction with their content. To learn more, please sign up and let us know what you’d like to get started on.
If you’re looking to implement our patent-pending technology into your website, application, mobile app, plugin or anything else, you’ve come to the right place. With an approved registration, you’ll get access to the following technologies from Spritz and the rights to use them in your application:
The Reticle (we call it the “redicle”™ for obvious reasons)
The Spritz Red Letter™
Optical Recognition Point™ (also called the ORP™) word positioning
Here’s what we’re talking about:
Wait! Before you fill out this form – This is where folks who are interested in writing computer software using Spritz can come to sign up. They will get computer code (called an SDK) from us and these developers will write software (apps and websites) for you. If you can’t program apps or websites then filling out this form to request our SDKs won’t do you much good.
If you just want to use Spritz but you don’t write computer code for a living, please visit the FAQ page to learn about how you’ll be able to use Spritz soon!