Spritz’s mission is to change the way people engage with content in the digital age. By making the reading experience more focused and efficient, our technology helps readers access their content faster, with less effort and across any device or screen size. Born out of scientific research, Spritz was created to solve key challenges currently faced by readers, publishers and advertisers including: efficient delivery of content on the go, cross platform compatibility and measurement.

Our platform and extensive IP portfolio have been developed in stealth mode for some time and first released to the public in February 2014 at the Mobile World Congress in Barcelona. Since then, Spritz has been covered by hundreds of publications across the globe and adopted by leading publishers and brands to engage with millions of their users. Available on desktops, smartphones and wearables, the technology is currently supported in more than 20 languages and used in over 50 countries.

Salt Lake City

The Spritz network

Reading is everywhere. It’s an integral part of who we are and touches on so many aspects of our everyday lives. Here at Spritz, we are passionate about reading and constantly looking for ways to make it better for everyone. We also work closely with educators, advocates and researchers to see how our technology can help improve education and support individuals with reading difficulties.

If you share the same passion, feel free to drop us a line or follow us on twitter, facebook or Linkedin. We are always looking for talented engineers and key players to join our growing team, so let us know if you think you got what it takes.

The Team


Frank Waldman

Co-founder, Chief Executive Officer

Frank is a serial entrepreneur who started his first company with his MIT professor after grad school in 1982. He has launched four successful companies with patented technologies. Aura and FabConnect were acquired, while Trexel and Lattix are well-established and profitable. Frank’s role is to position and grow the business, focusing on sales and marketing in addition to financing activities. Linkedin


Maik Maurer Ph.D

Co-founder, Chief Technology Officer

Maik is a unique combination of businessman and scientist affiliated with the Technical University, Munich. Maik and his colleague Matthias Klein developed the expertise in reading that led to the creation of the core Spritz technology. Maik also founded Teseon GmbH, a software and consultancy company, to address complexity challenges for large companies, especially in the engineering context. Maik’s focus is to build our IP portfolio and create opportunities for Spritz technologies in a wide range of markets. Linkedin


Jamie Locke

Co-founder, Chief Innovation Officer

Jamie is a technologist at heart with almost 20 years in the industry developing and managing large scale, distributed, mission-critical environments. He has helped to build the technologies for many successful organizations including Sorenson Communications, Promedix, and DealDeal.com. Designing products, building environments, and managing technical people are his strong suit. Linkedin